Project

Cabinet

Making getting better, better, with the people's pharmacy

Cabinet Hero
Cabinet Hero

“If you’re looking for a visionary partner, who will become an extension of your vision and company heartbeat, Otherway are the ones you want.”

Co-Founder
Cabinet
Services
Strategy
Branding
Product Design
Packaging
Photography
Illustration
Digital Design
Digital Development
Performance Marketing

Cabinet is a new online pharmacy looking to save Americans money and headaches on their over-the-counter medicine - delivering direct to consumer, FDA-approved medicine at a fair price. We’re extremely proud to take Cabinet to the world. The big, established pharmaceutical market deserves to be shaken up in a major way and we think Cabinet are the people to do it.

Services
  • Strategy
  • Branding
  • Product Design
  • Packaging
  • Photography
  • Illustration
  • Digital Design
  • Digital Development
  • Performance Marketing
Mute / Unmute

As well as naming and strategy, Otherway created a full suite of touch points from branding, packaging design, website and social content. The design concept is inspired by the nature of editorial design – functional, informative, structured and trustworthy. This is a brand that is on a mission to make a change, they’re not afraid to speak out for their values either; namely, making getting better, better for all.

cabinet 01
cabinet 02
cabinet 03
cabinet 04
cabinet 06
cabinet 07
cabinet 08
cabinet 12
cabinet 09
cabinet 11
s